4 reasons why Email marketing/advertising strategy does not work in Nigeria
Keywords: 1. The advantages and disadvantages of email marketing/advertisement in Nigeria, 2. 4 reasons why Email marketing/advertising does not work in Nigeria. 3. Email marketing in Nigeria, problems of email marketing in Nigeria, 4. Issues in email advertisement in Nigeria. Introduction Whoever told you to rely largely on email marketing/advertorial strategy as a Nigerian Internet operator or one that has the Nigerian “websphere” in focus must have told you a lie. Whatever the magnitude of pros possible with email advertising strategy, when it comes to the Nigerian online environment, the cons seem to take the lead. And when the odds is more popular, then such is not a feasible strategy to adopt, its best suitable for the trashcan, it just doesn’t work!